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6 Tips to Entice Buyers in Record Time

How to sell house in Houston

Most homeowners about to put their place on the market are most concerned with two things: getting a good price and unloading their property as quickly as possible. After all, time is money, right? The last thing you want is for your home to sit on the market for months without any viable offers.

Below are six shortcuts you can take to make selling your house easier and faster. None of 'em will break the bank. In fact, some of these efforts don't require any cash at all.

1. Shrink your staging costs

Staging your home, which entails hiring a decorator to make your house aesthetically appealing to a prospective buyer, usually pays off big-time. On average, staged homes sell 88% faster and for 20% more than unstaged ones. But staging can be expensive.

2. Boost curb appeal

Home buyers form their first impression when they pull up to your house. It’s no surprise, then, that curb appeal—how your home looks from the outside—can boost your property's sales value by up to 17%, a Texas Tech University study found. Yes, primping your home's exterior can set you back, moneywise. For example, professional landscaping (which can include installing a stone walkway, planters, shrubs, and trees) costs an average $3,219, according to HomeAdvisor.com.

3. Forget about snail mail marketing

While some real estate agents still recommend sellers send mailers to people in the community to announce their new listing, direct mail costs money. A free alternative is social media marketing—promoting your listing on Facebook, Twitter, and Instagram. You could even create a Twitter account for your house. To increase how many shares your listing gets, include a video tour, floor plan, and professional photos with your listing.

4. Brighten up the living space

No buyer wants to walk into a dark, dreary house. Fortunately, there are several low-cost ways you can improve the lighting in your home. Wall mirrors amplify light, so install a few throughout the home (for example, over the fireplace, behind the dining table, in the master bedroom). Swapping out lightbulbs for ones with higher lumens can also "up the intensity of light in the room,” says New York City designer Jack Menashe. And make sure you remove or push aside heavy drapery in order to let in more natural light.

5. Promote energy-efficient upgrades

Making your home more energy-efficient—say, by insulating the attic, installing a programmable thermostat, or weatherstripping doors and windows—can be a huge selling point to home buyers. After all, a typical American family spends nearly $2,000 a year on their home energy bills, according to Energy.gov; much of that money, however, is wasted on air leaks and drafts.

6. Build buzz in advance

You need to do everything you can to get people talking about your house before it hits the market. This includes promoting your home on all your social media channels, sending a mass email to your network, and knocking on neighbors’ doors. Another clever way to build buzz is to have a garage sale, where you can drum up interest and sell some of your old "junk." (Bonus: Clearing out your house will make it easier for you to move later.)

Meanwhile, your real estate agent should be spreading the word that your home is coming on the market soon to clients, investors, developers, and other agents. Who knows—you might even receive an offer before your scheduled listing date and avoid the hassle of putting your house on the market altogether.

Source: realtor

About Ameri State Realty: Professional Realtors, Marisol Mendez and Esteban work together and represent early buyers for the purchase or sale of new or used homes in Houston, Cypress, Katy, Spring, Tomball, The Woodlands or any other community in the Houston area we can advise you. “I am a Real Estate Professional in the Greater Houston Metropolitan Area. It has been my greatest pleasure to have helped many families close on their properties in the Houston Area. I am committed to making sure that your buying/selling experience is an enjoyable one. I am passionate about what I do and always looking out for the best interest of my clients.”

How to sell house in Houston.

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